But I think it's pretty funny. And the Pizza sounds pretty good too, though I wouldn't fly to NZ just for a pizza. COME FOR THE FJORDS, STAY FOR THE PIZZA.
I normally hate Flash websites, but the Hell Pizza site is worth looking at because it's really well designed and atrractive. I want little devils walking around at the bottom of my website too! The Pizzas are named for the seven deadly sins, plus 'Morder,' 'Nemesis,' etc. Cute. Someone could license the name and image from them and do well here.